Yes, you do need a content marketing strategy!
Before you get started on creating memorable content, you’ll want to create a strategy. We’ll help you...
+ identify why you’re creating content
+ who you’re targeting
+ and how you will help them be more successful – in a way that no one else can
Research shows that not only do brands need a content strategy, but they must document it. And those who do document it...
+ consider themselves far more effective at content marketing
+ feel significantly less challenged by with every aspect of marketing strategy
+ were able to justify a higher spend on their content marketing